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New & Updated ePN Rules
Jul 17, 2009 06:44 AM
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If you check your email, you've probably got one from ePN talking about new and updated rules and policies. As is often the case, some of these changes are not very clear. For example...
"Third party redirects for the sole purpose of masking a referring URL are no longer allowed."
Does it mean the SEO redirect feature of BANS is no longer allowed?
What are practical examples of this rule change?
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Thin isn't thin unless it's OneLung Thin
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(48 of 111)
Re: New & Updated ePN Rules
Jul 18, 2009 09:16 AM
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What a mess... EPN is for programmers or computer geeks now. I can see a lot of accounts being banned soon. I wish eBay would go back to CJ.
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(49 of 111)
Re: New & Updated ePN Rules
Jul 18, 2009 09:23 AM
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What about toolbars? Is that considered third party software or deceptive? On my "ebay" themed web site and consignment business I have designed a toolbar for download. The download is from my site and the toolbar is branded to my business. No links are masked or redirected. Is this application a violation of policy? This gives the user a direct link to my site on their browser and took many, many hours to develop. Can I get a clarification on this pelase? Rod
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(50 of 111)
Re: New & Updated ePN Rules
Jul 18, 2009 09:40 AM
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> What about toolbars? Is that considered third party software or deceptive? And you have written permission from EPN to promote via a toolbar? -----------------------------------------
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(51 of 111)
Re: New & Updated ePN Rules
Jul 18, 2009 09:53 AM
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And you have written permission from EPN to promote via a toolbar? Why would you need permission to use a toolbar that promotes traffic to your site. As long as the toolbar does not have eBay links in it, why does eBay need to approve it since it has nothing to do with eBay. I asked the exact same question about allowing people to download a screen saver that promoted my site, nothing to do with eBay and Steve said you don't need permission for something like that. Here's the link to the thread: http://forums.ebay.com/db2/topic/Ebay-Partner-Network/Software-Again/520107708msg522225080 If of course, there are eBay links in the Toolbar, then you do need to get permission to use it.
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(52 of 111)
Re: New & Updated ePN Rules
Jul 18, 2009 09:56 AM
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I think the clairification should be wether or not the toolbar (downloadable software) NEEDS permission if it only manipulates a site he owns and doesn't have any direct links to eBay.com.
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Thin isn't thin unless it's OneLung Thin
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(53 of 111)
Re: New & Updated ePN Rules
Jul 18, 2009 10:21 AM
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I believe Steve did just that since I asked the EXACT same question. Steve's Response: Just caught this thread. We don't necessarily prohibit folks from creating downloadable software tools to drive traffic to your affiliate sites as long as those sites conform with our TOS. However, I'm also not going to promote downloadable software as a 'recommended method' of promoting your site as I haven't seen a ton of them that are really value adds to the user experience, while on the other hand, I have seen a lot that cross the line - a number of these were discussed on the boards here earlier.
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(54 of 111)
Re: New & Updated ePN Rules
Jul 18, 2009 10:48 AM
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> Why would you need permission to use a toolbar that promotes traffic to your site Probably thought that the toolbar had rover links. BTW rodrico101 you might want to remove the link on your about me page to your website that has rover links.......
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(55 of 111)
Re: New & Updated ePN Rules
Jul 18, 2009 11:40 AM
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> What a mess... EPN is for programmers or computer geeks now. I can see a lot of accounts being banned soon. I wish eBay would go back to CJ. The problem is mate.. The internet is being "spammed up" by folks using tinyurl/ epn links in every which way and wherever. Email links (spam) Most free add networks and blogger sites will have a bundle of ebay links posted as deals etc, which is not what they are intended for. The c&p/tinyurl merchants are screwing up the internet with epn links, and ebay,like you and i can be penalised for it. Keep it real, build a website and promote that.
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(56 of 111)
Re: New & Updated ePN Rules
Jul 18, 2009 12:37 PM
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What a mess... EPN is for programmers or computer geeks now.
Eh, professional affiliate marketing always has been really.
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(57 of 111)
Re: New & Updated ePN Rules
Jul 18, 2009 12:45 PM
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Programmer: A computer software professional who usually posseses a BS or MS degree in computer science.
Computer Geek: An under educated, emotionally disturbed loser with a laptop who pretends to be a programmer.
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Thin isn't thin unless it's OneLung Thin
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(58 of 111)
Re: New & Updated ePN Rules
Jul 18, 2009 04:21 PM
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Hello,
Thanks Will for clearing up some of my questions that were saved from asking!
If you please, I am wondering if it would be easier for me to just start removing my Campaign names that are for 3rd party sites?
(Twitter is one of them)
Would that be enough to make the links go dead if I remove the campaign from my EPN account?
Thanks for your time,
Danna
"There is plenty of eBay for us all to be blessed and prosper!"
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(59 of 111)
Re: New & Updated ePN Rules
Jul 18, 2009 04:26 PM
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Would that be enough to make the links go dead if I remove the campaign from my EPN account?
No, as of now, you can only archive them and that doesn't turn them off.
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(61 of 111)
Re: New & Updated ePN Rules
Jul 18, 2009 04:38 PM
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It's been suggested and acknowledged. Maybe with this new rule sweep it could be implemented. (Yes Steve, that was a not so subtle hint) Sure would make it a lot easier to be compliant for people in your situation. I see you sure have put tinyurl to work over the years.
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(62 of 111)
Re: New & Updated ePN Rules
Jul 18, 2009 04:40 PM
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Just to clarify... If my blog has a website address that I registered for it like www.websiteaddress.com, then I can go ahead and have EPN links on it. If my blog has a free website address such as whatever.blogspot.com or whatever.wordpress.com, then I can't have EPN links. Is this correct? I have a "blogspot" blog. Will moving it to its own website address make it ok in the eyes of EPN? Thanks.
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(63 of 111)
Re: New & Updated ePN Rules
Jul 18, 2009 04:40 PM
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On the copyright/trademark issue, I understand ePN doesn't want me to use the word "Dell" in the main part of my domain name, but what if I have a Dell logo showing on my site pages? Will they hack-up a furr-ball over that too?
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Thin isn't thin unless it's OneLung Thin
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(64 of 111)
Re: New & Updated ePN Rules
Jul 18, 2009 09:42 PM
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I kindly ask for just like a simple yes or no from a pink if a url like this would be ok: http: // genericdomainname . com / brand name It after the 3rd slash and the main url is generic. Without brand names somewhere in the url, it would be difficult to rank or let visitors know what they are clicking on within your site. It wouldn't be too professional if our urls looked liked: http: // genericdomainname . com / item1 http: // genericdomainname . com / item2 http: // genericdomainname . com / item3
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(65 of 111)
Re: New & Updated ePN Rules
Jul 19, 2009 04:33 AM
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Can I ask Will (or any other pink) to respond to this question please? If a couple of ePN affiliates wanted to work together to create a jointly owned niche community website, can the joint owners then use their individual ePN links on that site? In other words is it permissable to have more than 1 affiliate ID associated with a website domain now? Thanks.
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(66 of 111)
Re: New & Updated ePN Rules
Jul 19, 2009 04:47 AM
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> >Trademark names in the domain name before the 3rd slash is a no > >no. You could easily get a letter from a Toyota lawyer with a domain >name like that. > > But until you get that letter (if you ever do), Toyota has not asserted their rights. eBay's wish to play amateur policeman is misplaced. > > Insisting on a letter from the TM owner is all backwards. How about eBay show YOU a letter form the TM owner saying they DON'T want you promoting their products in this way? Exactly! Provide a list of trademarks you don't want us to use; if ePN is unable to do this, at the very least, issue a warning to affiliate(s) asking them to stop using said trademarks. If the affiliate refuses, that affiliate's account should be suspended and rightly so. The important point here is: ePN, issue warnings to your affiliates instead of outright suspensions.
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(67 of 111)
Re: New & Updated ePN Rules
Jul 19, 2009 05:12 AM
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> Can I ask Will (or any other pink) to respond to this question please? > > If a couple of ePN affiliates wanted to work together to create a jointly owned niche community website, can the joint owners then use their individual ePN links on that site? In other words is it permissable to have more than 1 affiliate ID associated with a website domain now? > > Thanks. This probably covers that - Network Agreement section G : " G. Working With Agents. You must get ePN's express written approval before you enter into your first agreement with a sub-affiliate, sub-publisher, distribution partner, ad network or any other similar third-party relationship through which you intend to participate in a Program (all of whom would be your "Agents" as defined in this Agreement). You are limited to a single tier of Agent relationships. You will include in your terms and conditions with your Agents a clause prohibiting them from entering into any additional tier of Agent relationship with respect to the Program. You will not work with Agents that have previously been terminated by ePN." -----------------------------------------
Need Cash? Give us a Ring! Visit a Pawn Shop Today!
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(68 of 111)
Re: New & Updated ePN Rules
Jul 19, 2009 05:16 AM
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I think this is what most affiliates want, if anybody from EPN is reading. Issue warnings to your affiliates instead of outright suspensions
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(69 of 111)
Re: New & Updated ePN Rules
Jul 19, 2009 07:09 AM
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Issue warnings to your affiliates instead of outright suspensions Exactly. It's a partnership right. There are times when we may not know we're in violation of some policy, especially if it's not clear or somewhat vague, so a simple warning would have most of us correct the problem right away. At least those that are on the up and up. I've been with other affiliate program where they bring things to my attention to explain or correct and then everyone is happy as we're working "together". A true partnership. Regards.
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(70 of 111)
Re: New & Updated ePN Rules
Jul 19, 2009 07:20 AM
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Honestly, there are many things that don't deserve a second chance. Keep in mind that likely 95% of the "I didn't do anything wrong" topics here are complete BS. Don't fall for the "poor me" act right away. One of the more recent ones here, I think was a legit mistake, but that's few and far between. Another recent one here I did some sniffing on... The guy was spamming forums like a madman. A recent regular poster here, that fooled a lot of people, was paying people a penny a click to spam craigslist. I found the classified ads. I'm not saying that ePN is perfect, they make mistakes. But for heavens sake, if you find a 1x1 iframe stuffing a cookie, or a remote, invisible swf file in an eBay listing stuffing a cookie...... uhhhhhh..... buh bye. (Provided there's a link between the site/listing and the ePN account.) Personally, I wouldn't even send the butthead an email. His/her account would just fold faster than Superman on laundry day.
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(71 of 111)
Re: New & Updated ePN Rules
Jul 19, 2009 09:17 AM
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> > A related question was: “Can we use affiliate links on third party sites like Blogger, Twitter, Wordpress, Tumblr, Squidoo or article sites where we "own" the IP of the content but not the actual site?” > > For blogging platforms like Wordpress, we’re requiring that publishers use the download-and-install versions of the products so that they have full ownership of their sites. For other promotional methods such as Twitter, etc, it is ok for your links to lead to your own websites that have links to eBay, but not to lead to eBay directly. > I know the above may seem eminently clear to some, but in my case I still have questions. Specifically, can you confirm that eBay capsules in articles on HubPages written by eBay partners may no longer lead directly to eBay? This is a revenue share site in which writers with their own eBay accounts get a percentage of impressions and the host site, HubPages, gets the rest. And can you confirm that Blogger (blogspot) blogs will no longer be able to send eBay direct traffic? My confusion stems partly from the fact that, based only on my HubPages content, I was accepted into EPN AFTER the date that the May blog entry indicates no new affiliates from these models would be accepted. So I'm wondering if, even if the business model is no longer supported for new partners, existing agreements trump everything. Thanks for any clarification by eBay officials...
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