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As far as Callaway clubs are concerned, serial numbers are usually on the 8 irons, drivers, and 3 woods. Callaway customer service confirms that 7woods, 3-7 irons, and other clubs do not have serial numbers. Also, no one counterfeits the older Callaway clubs. The counterfeits are usually sold NEW and are usually complete sets with bag, umbrella, shoe bag etc... A few ways to identify the fakes include: if the seller has very little feedback, private feedback, doesn't show close up pictures of the back of the clubs, refuses to answer questions regarding serial numbers, and is selling them at a very low price. Even people who have "won these clubs" know what they're worth. Also, look for the fake Callaway headcovers. The black furry headcovers with the green V are fakes, and are extremely cheap. Callaway's newer black headcovers are not FURRY.
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