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Boost Productivity & Profits with Certified Providers in Your eCommerce Wor
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Last Post Feb 11, 2008 12:05 PM by: deirdre@ebay.com
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deirdre@ebay.com
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Boost Productivity & Profits with Certified Providers in Your eCommerce Wor

Jan 14, 2008 1:30 AM
Topic: eBay Workshop: Boost Productivity & Profits with Certified Providers in Your eCommerce Workflow

Host: eBay Staff
Date: Monday 02/11
Time: 11:00 a.m. to 12:00 p.m. Pacific time
Location: Workshop Board

Description: Every eBay business is unique but there are steps to the eCommerce selling process common to everyone. Save time and maximize profits by using Certified Providers each step of the way. In this workshop, Laura Della Torre, manager of the Certified Provider Program, will explain these steps, from sourcing products to managing your profits, and everything in between. Learn about the eCommerce Workflow, which solution types help which steps, and the Certified Providers that offer those solutions to give your business a boost.

Cheers,

Deirdre
eBay Community Development
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deirdre@ebay.com
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Boost Productivity & Profits with Certified Providers in Your eCommerce Wor

Feb 11, 2008 10:57 AM
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Cheers,

Deirdre
eBay Community Development
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certifiedprovider@ebay.com
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Boost Productivity & Profits with Certified Providers in Your eCommerce Wor

Feb 11, 2008 11:00 AM
Hi, and welcome to this workshop! Today, we’ll be discussing the eCommerce Workflow to show you how Certified Providers can help you maximize you efficiency and grow your profits.

I’m Laura Della Torre, and I run the Certified Provider Program. We built a brand new educational resource for sellers, located at Link, to help you select the right tools and services to grow your business.


Laura
 Certified Provider Program
eBay
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certifiedprovider@ebay.com
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Boost Productivity & Profits with Certified Providers in Your eCommerce Wor

Feb 11, 2008 11:00 AM
6 Steps to Success, the eCommerce Workflow
While every eBay business is unique, there are steps to the ecommerce selling process that are common to everyone. This end-to-end process, called the eCommerce Workflow, includes everything you need to do to manage your business on eBay, from identifying what you want to sell to managing your profits—and everything in between.



Here you’ll learn about
  • the 6 steps of the eCommerce Workflow
  • the solution types that help each step
  • the Certified Providers that offer those solutions.


    Laura
     Certified Provider Program
    eBay
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    certifiedprovider@ebay.com
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    Boost Productivity & Profits with Certified Providers in Your eCommerce Wor

    Feb 11, 2008 11:01 AM
    Certified Providers are third party companies with demonstrated expertise and experience to help sellers grow their eBay businesses.

    Certified Providers can help you
  • Save time
  • Increase profits
  • Reduce need to hire help
  • Attract more buyers
  • and bring them back

    You may not need help with every step, but we’ll provide you with information to help you choose the right solutions for your eBay business.


    Laura
     Certified Provider Program
    eBay
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    certifiedprovider@ebay.com
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    Boost Productivity & Profits with Certified Providers in Your eCommerce Wor

    Feb 11, 2008 11:02 AM
    Step One: Source Product



    Let’s take a look at the first ecommerce workflow step—sourcing products.
    What should you sell and how do you get it? Here’s where Market Research and Product Sourcing solutions can help.

    Market Research solutions help you identify the hottest selling products on eBay and what you can sell them for.

    Market Research Certified Providers:
  • As Was
  • Mpire
  • HammerTap
  • Terapeak
  • Vendio

    And Product Sourcing solutions help you to find wholesale distributors that will get you those products. They can help you source products in multiple ways:
  • Local sourcing
  • Drop shipping
  • Light bulk wholesale
  • Liquidation
  • Importing

    Product Sourcing Certified Providers:
  • Doba
  • WhatDoISell
  • Worldwide Brands


    Laura
     Certified Provider Program
    eBay
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    Boost Productivity & Profits with Certified Providers in Your eCommerce Wor

    Feb 11, 2008 11:03 AM
    Step Two: Manage Inventory



    Now that you’ve chosen the product you want to sell, you’ll need to manage your inventory to know what items you have available for sale

    Many Listing Solutions have inventory management systems, so you can easily see status and allocation of your inventory across multiple channels.

    Listing Solution Certified Providers:
  • Auctiva
  • ChannelAdvisor
  • EZLister
  • Infopia
  • Kyozou
  • Marketworks
  • Truition
  • Vendio

    Or, if you’re a high volume seller that needs a specific functionality that may be unique to your business, consider having one custom developed for you.

    Custom development Certified Providers:
  • JDT Technologies
  • CanDo

    Knowing the details of your inventory is critical to the success of your business, and to great customer feedback. A good inventory management system helps you prevent overselling and inform you if, and when, it’s time to restock.


    Laura
     Certified Provider Program
    eBay
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    Boost Productivity & Profits with Certified Providers in Your eCommerce Wor

    Feb 11, 2008 11:04 AM
    Step Three: Manage Listings



    The next step in the workflow is to Manage your listings, which includes deciding how and where to show your product, and then actually listing it for sale.

    By developing a good listing strategy, you can get the best price for your products and attract new buyers at the same time.

    Market Research solutions help you identify which listing strategy is most profitable, including setting the starting price, duration, listing formats, channels and listing upgrades.

    Consulting and Education solutions gives you guided or do-it-yourself help to understand the best way to sell on eBay.

    Consulting and Education Certified Providers:
  • As Was
  • The Queen of Auctions
  • WhatDoISell

    With Listing Solutions, you can quickly and easily
  • Price items
  • List items
  • Relist items
  • Edit items

    Templates and presets allow you to list automatically and in bulk, enabling you to list more products in less time.

    Or, use an outsourced listing management company to help manage listings for you.

    Outsourced Listing Management Certified Providers:
  • Receller
  • JustDeals
  • Channel Velocity


    Laura
     Certified Provider Program
    eBay
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    certifiedprovider@ebay.com
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    Boost Productivity & Profits with Certified Providers in Your eCommerce Wor

    Feb 11, 2008 11:05 AM
    Step Four: Payment & Shipping



    After a sale, you need to move to the next step in the workflow, which is payments and shipping. Payment and shipping automation solutions
  • Ensure proper delivery
  • Ensure positive feedback

    Listing Solutions can
  • Track the status of payments
  • Mark orders as paid

    Shipping solution providers, and some Listing solution providers, offer
  • bulk label printing
  • multiple carrier options
  • custom shipping calculators

    Shipping Certified Providers:
  • JustDeals
  • Z-Firm (ShipRush)

    Or, if you don’t want to manage shipping, some Outsourced Listing Management companies will manage it for you.


    Laura
     Certified Provider Program
    eBay
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    certifiedprovider@ebay.com
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    Boost Productivity & Profits with Certified Providers in Your eCommerce Wor

    Feb 11, 2008 11:06 AM
    Step Five: Acquire and Retain Customers



    The next step in the workflow is Acquiring and retaining customers. To keep your business growing, you want to not only attract new customers; you want to keep your established ones coming back.

    To acquire more customers, Marketing & Merchandising solutions can
  • Showcase you as a great seller with a custom brand identity
  • Present your products in their best light
  • Integrate related offerings with upsell and cross-sell tools

    Customer Relationship Management (or CRM), and some Listing Solutions help you communicate with buyers. They can save you time by
  • Answering buyers questions automatically
  • Emailing buyers and encouraging them to buy again

    Customer Relationship Management Certified Providers:
  • Hosted Support (Automatically answer buyer questions)
  • MyStoreCredit (Buyer reward programs)

    Marketing & Merchandising Certified Providers:
  • Marketing: As Was, buySAFE
  • Trade-in: Infopia, JustDeals
  • Merchandising: Infopia, Vendio


    Laura
     Certified Provider Program
    eBay
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    Boost Productivity & Profits with Certified Providers in Your eCommerce Wor

    Feb 11, 2008 11:07 AM
    Step Six: Manage Profits



    Maximize success by managing your profits. Business planning and helps you set the right goals and keeps you on track to realize them when the marketplace changes. Accounting helps you track what you earn, and know when it’s time to make a change.

    Listing Solutions provide reports on your sales and integrate into some accounting packages.

    Business Planning & Finance solutions help you
  • Set goals
  • Track income and expenses
  • Understand your profitability
  • Plan for tax time

    Business Planning & Finance Certified Providers:
  • Palo Alto Software (Business Plan Pro)
  • SageFire (KeepMore.net)


    Laura
     Certified Provider Program
    eBay
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    certifiedprovider@ebay.com
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    Boost Productivity & Profits with Certified Providers in Your eCommerce Wor

    Feb 11, 2008 11:09 AM
    Understanding the eCommerce Workflow will help you maximize your ability to build a highly successful eBay business.

    Using solutions from eBay Certified Providers help to make each step of the eCommerce Workflow much more efficient and can help increase your profit.

    You can start building your own custom solution by visiting Link.

    That's about it for the workshop content. We'd love to hear your questions now!


    Laura
     Certified Provider Program
    eBay
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    mrsdwyersgifts
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    Boost Productivity & Profits with Certified Providers in Your eCommerce Wor

    Feb 11, 2008 11:12 AM
    Hi,
    Thank you for your time today. I started selling last Christmas season. The usual start up - clear out the garage and closets. I want to open an ebay store and in time my own web site. I really want to go to the top tier level. I want to sell gift ware and fan shop items. I am having trouble finding wholesale suppliers who I know I can trust. I have my licenses and would also like to go to some shows. Can you point me in the right direction?
    Thank you!
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    deirdre@ebay.com
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    Boost Productivity & Profits with Certified Providers in Your eCommerce Wor

    Feb 11, 2008 11:12 AM
    Hi folks!

    Lots of great information here just begging for questions. Bring your favorite morning beverage, a buddy and (yes) your questions.

    We're here for you!

    Deirdre
    eBay Community Development
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    certifiedprovider@ebay.com
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    Boost Productivity & Profits with Certified Providers in Your eCommerce Wor

    Feb 11, 2008 11:16 AM
    Hi mrsdwyersgifts,

    For wholesale suppliers, Worldwide Brands offers a directory of pre-qualified suppliers that are willing to work with eBay sellers and take small orders.

    Alternatively, if you're limited on space, Doba offers qualified drop ship suppliers, who will drop ship directly to the buyer for you. This is great for testing products on the site, although it will cost you a little more than wholesale.


    Laura
     Certified Provider Program
    eBay
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