Step 4: Optimizing your eBay Store Some of our tips for optimizing your eBay Store include:
• Use keywords in your Store name, title and Custom Categories. Not only will this help eBay buyers find the items they want once in your Store, it will increase your Store's relevance in Natural Search (when buyers are searching the Internet using search engines like Google).
• Remember that eBay Store sellers receive free phone support, so you can call Customer Support if you have questions about your Store. You can find the number on your Manage my Store page.
• Traffic reports (included free with your Store) show you which items buyers are visiting most frequently and how they found your items.
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