Welcome to our workshop, “The Secrets to Success on eBay – Researching your Competition!” an information session to teach eBayer’s how they can use Terapeak Research to discover what their competition does to make the big bucks!

Terapeak marketing team, Sara Taheri, Dave Frey, and Morgan Brooks are here to answer any questions you may have. We like our workshops to be very interactive so feel free to jump into the discussion at any time. If you are unsure how a workshop is done, feel free to ask for help. Stay tuned until the end to take advantge of a free 14 day trial of Terapeak.

When you sell on eBay, sometimes you know what you are doing and other times I’m sure you wish you had some trustworthy advice. Well, using Terapeak Research, you can know what successful eBayer’s are doing. This can guide you in the right direction for your selling, and ultimately increase your sales and sell-through rate!

Today we will go through all the ways Seller Research can be used to improve your sales, including;

    Profitability Analysis

    Pricing Determination

    Listing Feature Selection

    Timing

    Closed Listing Analysis

    Researching Yourself

For this workshop we are going to show you how an eBay seller can use Market Research to sell better and make more money.

To get our point across we are going to have a fictional seller named “John” and he wants to sell iPod’s on eBay. We are also going to have a fictional seller named “the_ipod_king”, who already sells iPods on eBay.

and so the story begins...

To start his selling process John decided to use Market Research to find out how he should go about selling iPod’s.

He researched a well known seller “the_ipod_king” and was given the following table:

For the remainder of the workshop we will go through all the information in this report, and show you how John will use it to sell his iPods on eBay.

Learning
Objective

Market Research can be used to research the selling strategy of other sellers. Doing this will give you an inside look into what it takes to sell like the pros. John has recently started selling iPod's and he wants some guidance, that is why he is using Market Research.