Topic: Member Workshop: Use Research to Find the Best Time to List - Dec 01 in Community Help Boards in Community

This topic is locked - uploads are not allowed.

Last Post Dec 1, 2006 12:08 PM by: deirdre@ebay.com

Replies: 63

Topic: Member Workshop: Use Research to Find the Best Time to List - Dec 01

Nov 22, 2006 11:55 AM

Report

Topic: Member Workshop: Increase your eBay Sales – Use Research to Find the Best Time to List

Host: terapeak
Date: Friday 12/01
Time: 11:00 am to 12:00 pm PT
Location: Workshop Board

Description: Join the Terapeak team; Sara Taheri and Dave Frey as they will be hosting a workshop introducing you to some tools that you can use to find the best times to list your auctions. They will show you how to find out what time of the day or week to end an auction, and what times of year see big spikes in demand. They will even show you a few cool trends that illustrate the huge spikes in sales that occur over the holiday season! As an added bonus they will also go over tools you can use to build a better title!

Cheers,

Deirdre
eBay Community Development

.lw-paginator-jump { display: none; visibility: hidden; } Pages: 5 - [ 1 2 3 4 5 | Next ]

Topic: Member Workshop: Use Research to Find the Best Time to List - Dec 01

Dec 1, 2006 10:59 AM

Report

Welcome and thanks for joining us today!

We love workshops to be interactive, so please feel free to ask your questions that directly relate to this topic.

Added note: If you click on the "Watch this discussion" link, you will receive an email each time someone posts to the workshop.

Stop Watching: If at any time you no longer want to receive updates on a thread you are watching, just click on the link titled "Stop Watching Thread" found in the specific thread being watched. Also you can remove any watched thread by clicking on the "Watched Discussions" link located in the log in bar and deleting the watched thread.

If you're new to the discussion boards, please be sure to check out the board tutorial:

Link

A from our Legal Department: The statements and opinions made in this discussion board are those of the workshop host only and do not reflect eBay policy or eBay's opinion with respect to such statements.

Cheers,

Deirdre
eBay Community Development

Topic: Member Workshop: Use Research to Find the Best Time to List - Dec 01

Dec 1, 2006 11:00 AM

Report

Slide #1

Greetings Everyone!

Welcome to our workshop:

Increase your eBay Sales – Use Research to Find the Best Time to List

The Terapeak marketing team, Sara Taheri and Dave Frey are here to answer any questions you may have. We like our workshops to be very interactive so feel free to jump into the discussion at any time. If you are unsure how a workshop is done, feel free to ask for help.

Today we are talking about how you can use market research to find the best time to list your items to achieve maximum profits. This is an important topic because planning your auctions can have a large impact on your sales. For example, selling school supplies too early could result in few bids and low sold prices, selling too late could result in no sales. You want to pick the best time that gives you high traffic and high selling prices. We will also go over how research can be used to build a better listing title.

In this workshop we will use analysis from Terapeak’s online market research tool to illustrate some simple things you can do with your auctions to increase your success rate.

Here is what we will cover today;

Listing at the Best Time of Year

Preparing for Seasonal Selling Periods

Listing at the Best Time of Day/Week

Using Research to Build your Listing Title

Topic: Member Workshop: Use Research to Find the Best Time to List - Dec 01

Dec 1, 2006 11:01 AM

Report

Using Research

Before we begin we would like to give you an overview of how market reserach works. Here is a simple run-down of the researching process:

1. You have an item to sell on eBay (example: iPod Nano)

2. You go on the internet

3. You Research your item

4. You get valuable information

*this is a small sample of the information given*

5. Use the information to create a selling strategy and improve listing success:

Average sold price for “iPod Nano: $122.99
24,344 listings on eBay in the last 30 days
76.88% success rate
Thursday is best day to sell
1 day listings are most successful…etc
Bold is used most often in successful auctions
8 is the most successfully used keyword
3-4pm is the most successful time to sell iPod’s

Topic: Member Workshop: Use Research to Find the Best Time to List - Dec 01

Dec 1, 2006 11:01 AM

Report

Hi Everybody,

Happy Holidays!! Please ask us any questions that you have. We love to interact and answer your questions.

Dave

Topic: Member Workshop: Use Research to Find the Best Time to List - Dec 01

Dec 1, 2006 11:03 AM

Report

Slide #3

Listing at the Best Time of Year

One of the big mistakes we see beginner sellers making is that they neglect to account for the time of year that their auction is listed. But the fact is, the time that your auction is listed will have a big impact on the number of people who see your auction, the number of people who bid on your auction, and thus, the price you get for your item.

To illustrate our point we will run through a few examples of how listing your auction at the right time of year can have a major impact on your sales.

Topic: Member Workshop: Use Research to Find the Best Time to List - Dec 01

Dec 1, 2006 11:05 AM

Report

Is anybody out there having snowy weather like we are up here in Canada? We have been snowed in for the past week. Probably, a good time to be selling winter gloves, hats and coats. What do you think?

Dave

Topic: Member Workshop: Use Research to Find the Best Time to List - Dec 01

Dec 1, 2006 11:05 AM

Report

We have some good examples comming up, but want to hear if you have any interesting axample about the best time of the year to sell.

Topic: Member Workshop: Use Research to Find the Best Time to List - Dec 01

Dec 1, 2006 11:09 AM

Report

Slide #4

Hockey Cards

*Highest Selling = Feb-March*

Baby Clothes

*Highest Selling = Oct 9th – Oct 14th*

Baby Strollers

*Highest Selling = Mar 18th – March 24th*

*As you can see every item is unique in regards to their yearly spikes in demand. Research can be used to find your item’s yearly spike in demand.

Learning Objective

Market Research can help you plan the perfect time of year to list your items on eBay.

Topic: Member Workshop: Use Research to Find the Best Time to List - Dec 01

Dec 1, 2006 11:11 AM

Report

I sell antiques mostly antique or depression glassware, can market research help me decide when the best times are for these items?

Topic: Member Workshop: Use Research to Find the Best Time to List - Dec 01

Dec 1, 2006 11:12 AM

Report

Is this the workshop on increasing your eBay sales/best time to list?

Topic: Member Workshop: Use Research to Find the Best Time to List - Dec 01

Dec 1, 2006 11:12 AM

Report

This might sound a little stupid, but basically, I sell things on ebay when I want. Since ebay is so convenient and global for buying and selling am I to assume that ebay is just like a store that caters to the seasons?

Topic: Member Workshop: Use Research to Find the Best Time to List - Dec 01

Dec 1, 2006 11:16 AM

Report

Hi Dealandsales,

Great question! Terapeak has information on every time that has sold on eBay in the past 90 days. So you can defintely get great information as to when to sell your specific items.

There is acutally great information regarding depression glassware as you can see a two year category trend. It seems that the best months are novemeber and february.

I will post a graph to illustrate.

Dave

Topic: Member Workshop: Use Research to Find the Best Time to List - Dec 01

Dec 1, 2006 11:16 AM

Report

How do we do the research to evaluate when (date/time) & value?

Topic: Member Workshop: Use Research to Find the Best Time to List - Dec 01

Dec 1, 2006 11:17 AM

Report

Hi and welcome jeanesus57:

This is the workshop on increasing your eBay Sales/best time to list.

Do you have a question for us?

Thanks,

Deirdre
eBay Community Development

Page: of 5

.lw-paginator-jump { display: none; visibility: hidden; } Pages: 5 - [ 1 2 3 4 5 | Next ]

Information Central

Welcome to the Workshop Board!

Educational Areas of Interest

New to eBay? These courses will give you a quick overview of how eBay works, how to register and how to buy with confidence. Get started with these free tutorials

How to Buy These courses will cover the basics of searching, buying and paying for your items.

How to Sell - These courses cover how to create a sellers account, sell an item, accept online payments and keep track of all your selling activity on your own My eBay page.

Increase your Sales - These lessons will help you take your eBay sales to the next level - covering marketing, optimization and eBay Stores.

Worldwide Brands eBay Workshop collection by Colette Marshall (free eBook)

Be sure to check out Lisa Suttora's (whatdoisell.com) Product Trends 2008 Report

For more details about the upcoming events, as well as an archive of past workshops, please click here!

The Chatter - eBay's official Community blog for interesting posts by and about our members and staff.

Visit our

eBay Education page! eBay is excited to bring you an expanded menu of educational tools and opportunities--from online tutorials, to recorded seminars, to eBay University classes offered around the country. Check it out!

Please see The eBay Marketing Announcements Board for details about any of the topics listed below, and The eBay System Announcements Board for system updates and information!

New to eBay Boards? Try a visit to our Community Discussion Boards Help and Welcome Center .

Want to visit another board? You can view our Community Overview Page or select from these lists:

Community Help Boards:

Category-Specific Boards:

Feedback Forum | Discussion Boards | Groups | Answer Center | Chat Rooms | Community Values

About eBay | Announcements | Security Center | Resolution Center | eBay Toolbar | Policies | Government Relations | Site Map | Help

Copyright © 1995-2009 eBay Inc. All Rights Reserved. Designated trademarks and brands are the property of their respective owners. Use of this Web site constitutes acceptance of the eBay User Agreement and Privacy Policy.

eBay official time

hosted by LiveWorld