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ePN Mobile Has Arrived -- please use this thread for questions

ePN Mobile Has Arrived -- please use this thread for questions

(39 Replies / 2,200 Views)
ePN Mobile Has Arrived -- please use this thread for questions
Sep 8, 2011 05:25 AM

Hi everyone,

 

We're excited to announce that ePN Mobile is here!  Our team is looking forward to helping you grow your mobile traffic and launch your mobile shopping experiences.  So, please use this thread for your questions, comments, and suggestions and we'll be sure to drop in regularly.

 

If this announcement is news to you, be sure to check out our blog post about the launch.

 

Thank you to everyone on the boards for contributing on our earlier thread.  Going forward we'll be checking this thread for mobile-related questions.

 

Ivanka

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by helios825 (14 ) View Listings
(39 of 39)
Re: ePN Mobile Has Arrived -- please use this thread for questions
Jan 24, 2012 10:48 PM

On the "Referrers" tab  under "Domains", do I need to regerster the 2 forms of URL for each of my sites, e.g.: http://MyDomain.com AND http://www.MyDomain.com?

 

I have tested it and it will take both, but are both required?  If I only register the first version (without the www.), are there any adverse consequences?

 


I've been working under the assumption that only 1 of those 2 is necessary, presumably the URL with the shorter hostname - the domain itself. I haven't heard of any icky consequences. (Sidenote: I hope one day ePN converts the URL format of our domain registration to standard domain format, without the "http://", so it's a little clearer we're registering entire domains or subdomains, not URLs. But I digress...)

I would imagine it wouldn't hurt to register both, however.

Something I recommend you consider, if you haven't done so already, is to decide on 1 or the other for your website and standardize. Whenever I start a new website (doesn't happen too often), I decide "Am I going to make the homepage officially http://Website.com/ or http://www.Website.com/". Then, I make sure to stick with my decision in all branding/marketing opportunities, and coding instances. I also set it in Google Webmaster Tools, as well as have a redirect line in my htaccess file to force 1 version of the URL over the other. .... The main reason for all of this is to concentrate SEO efforts (link juice, PageRank) and not dilute it over what could appear to search engines as 2 distinct domains.



[Some Handy Aggregated Reference Info for ePN Affiliates and eBay Developers]

(38 of 39)
Re: ePN Mobile Has Arrived -- please use this thread for questions
Jan 24, 2012 04:35 PM

I need some clarification.

 

On the "Referrers" tab  under "Domains", do I need to regerster the 2 forms of URL for each of my sites, e.g.: http://MyDomain.com AND http://www.MyDomain.com?

 

I have tested it and it will take both, but are both required?  If I only register the first version (without the www.), are there any adverse consequences?

(37 of 39)
Re: ePN Mobile Has Arrived -- please use this thread for questions
Jan 18, 2012 06:15 PM

My mobile traffic is making 10% more per sale on average, but on much less traffic (about 3%). With the smaller number of clicks, the EPC is going to swing wide with variations on the sale amount. So I wouldn't call the difference significant unless you have a huge mobile traffic volume.

 

 

 

 

 

 

(36 of 39)
Re: ePN Mobile Has Arrived -- please use this thread for questions
Jan 18, 2012 04:55 PM

"You can register any site (I could put any site as a referral domain in my account - I won't get any credit unless my campaigns are on that site). Only sites that you have access to add a file to can you validate."

 

I think that is how it was intended to be used, but I have not uploaded any .txt documents to any of my domain root directories, or any website for that matter, and I show earnings.

 

That is my point: It is obvious that Ebay can track mobile users that originate at an unregistered or unvalidated domain, so why have the customers go through the extra step to see any earnings?

 

Last but not least, I have noticed that the earnings vary depending on channel.  For example, I may be making $.30 a click through "classic" channel, but I only make $.04 through the mobile channel for the same domain.

 

 

(35 of 39)
Re: ePN Mobile Has Arrived -- please use this thread for questions
Jan 16, 2012 04:21 PM

You must select the domain and click "confirm selected" at the bottom.  Now your domain is registered.

 

Nope. It was already registered when you did the first part of this step and entered the domain,business model and category.

 

Validate:

The validation process is defined as taking each activation code (unique to each domain), pasting it in a txt document (must have a specific title), and uploading it to the root of each domain.

 

And it's not validated until you do this -

You must select the domain and click "confirm selected" at the bottom.  Now your domain is registered (if it comes back later confirmed). Unitl it shows confirmed the site is registered but not validated.

 

You can register any site (I could put any site as a referral domain in my account - I won't get any credit unless my campaigns are on that site). Only sites that you have access to add a file to can you validate.


----------------------------------------- Need Cash? Give us a Ring! Visit a Pawn Shop Today!

(34 of 39)
Re: ePN Mobile Has Arrived -- please use this thread for questions
Jan 16, 2012 03:37 PM

Okay, for others, here are my observations.

 

When I look at mobile traffic, I see that i had roughly 1,000 clicks in the last three months.  I show zero revenue.

 

Yesterday, I went through the "register" process (please see below) and suddenly I see clicks AND earnings.

 

The moral of the story, is that you will not receive any earnings UNLESS you register (once again, see below) each domain.

 

************************************************

 

For clarity sake, I am going to define each action, as I believe people are using different terminology:

Register:

to register a domain, you simply add the domain name to the list, select a business model, and category.  Then click "add".

 

Once the domain name is on the list, the "confirmation Status" will read unconfirmed. You must select the domain and click "confirm selected" at the bottom.  Now your domain is registered.

 

Validate:

The validation process is defined as taking each activation code (unique to each domain), pasting it in a txt document (must have a specific title), and uploading it to the root of each domain.

 

**********************************************

I am disappointed that Ebay, which as evident via my ability to see mobile clicks over the last 90 days when my domains where not registered, can track mobile activity, yet chose to have the customer (that would be me) go through the additional step of registering each domain to receive earnings.

 

(33 of 39)
Re: ePN Mobile Has Arrived -- please use this thread for questions
Jan 16, 2012 08:56 AM

But, you need to register your domain to get paid for mobile traffic.  This means you need to select the Business Model and eBay Category for each of your domains.  Once you do this you'll start seeing your mobile traffic.

 

OK, so none of the Business Model selections apply to my site. It's a fact checking/research site. If I select "other" it says I have to fill out a form to be approved and this can take 5 days. Will I then lose 5 days income?

(32 of 39)
Re: ePN Mobile Has Arrived -- please use this thread for questions
Jan 15, 2012 05:41 PM

2.  Do you enter each domain name, a business model, and category and you will immediately (regardless of "Confirmation Status" listed on the referrers tab"?) be compensated for all traffic, as well as be able to see it broken out via report format.

 

 

Look at replies 4 and 12 in this thread.

 

Confirming your domain is different from registering your domain.  Confirming = validating your domain which you've done (bravo!).  But, you need to register your domain to get paid for mobile traffic.  This means you need to select the Business Model and eBay Category for each of your domains.  Once you do this you'll start seeing your mobile traffic.

 

 

 

 

 

I have had an iPhone look like both classic and mobile, same for an iPad)

 

That's interesting. Reviewing my history I see no ipads/iphones tagged as classic, though I did find these:

 

Opera/9.80 (Android; Opera Mini/6.5.27452/26.1235; U; en) Presto/2.8.119 Version/10.54

 

Mozilla/5.0 (PlayBook; U; RIM Tablet OS 1.0.0; en-US) AppleWebKit/534.11+ (KHTML, like Gecko) Version/7.1.0.7 Safari/534.11+

 

 

 

(31 of 39)
Re: ePN Mobile Has Arrived -- please use this thread for questions
Jan 15, 2012 06:43 AM

Question: But the question was, more specifically, if you do not register AND validate your domain, will you be compensated for mobile traffic (as opposed to classic traffic, which is a given)?  I am not really interested in a report break out (I don't care where the money comes from), as long as clicks/impressions are factored into my overall compensation numbers, and more specifically, based upon the QPC model, that the clicks are factored into the CPC compensation.

 

If your domain is not registered it's like it doesn't exist when some one comes from what EPN determines to be a mobile device (this is not consistant - I have had an iPhone look like both classic and mobile, same for an iPad)

 

1.  does validation (which, as far as I can determine, requires that you:

a.  You enter each and every domain name that (I assume) one has in the current EPN program.

b.  You choose a business model and category for each item.

c.  upload a .txt document that includes an activation code

 

This is not the validation but the registration part.

 

2.  Do you enter each domain name, a business model, and category and you will immediately (regardless of "Confirmation Status" listed on the referrers tab"?) be compensated for all traffic, as well as be able to see it broken out via report format.

 

Yes. The confirmation is the validation part.

 


----------------------------------------- Need Cash? Give us a Ring! Visit a Pawn Shop Today!

(30 of 39)
Re: ePN Mobile Has Arrived -- please use this thread for questions
Jan 14, 2012 04:03 PM

Ivanka:

I have a few questions:

1. You wrote:

"If you do not register your domain, you will continue to be compensated for all classic traffic.  However, when you run your mobile traffic report you won’t see any clicks, impressions or transactions."

Question: But the question was, more specifically, if you do not register AND validate your domain, will you be compensated for mobile traffic (as opposed to classic traffic, which is a given)?  I am not really interested in a report break out (I don't care where the money comes from), as long as clicks/impressions are factored into my overall compensation numbers, and more specifically, based upon the QPC model, that the clicks are factored into the CPC compensation.

 

2.  You wrote:

"Please note: in order to be compensated for mobile traffic, you only need to register your domain, it does not need to be validated. Even if you are seeing your confirmation status as “invalid”, your domain has been registered."

then you wrote:

"Happy to help!  Just a quick heads-up...I recommend you both register and validate all your domains."

Question: Which is it:

 

1.  does validation (which, as far as I can determine, requires that you:

a.  You enter each and every domain name that (I assume) one has in the current EPN program.

b.  You choose a business model and category for each item.

c.  upload a .txt document that includes an activation code

 

or

 

2.  Do you enter each domain name, a business model, and category and you will immediately (regardless of "Confirmation Status" listed on the referrers tab"?) be compensated for all traffic, as well as be able to see it broken out via report format.

 

Please clarify?

 

 

(29 of 39)
Re: ePN Mobile Has Arrived -- please use this thread for questions
Oct 19, 2011 05:10 PM

Hi everyone!

 

In case you haven't seen the blog recently, or you didn't get the email...we announced Phase II of ePN Mobile.

 

Be sure to check it out and post your questions here.

 

If you have an iOS Mobile App (or an idea for an App) and would like to be notified when we open the beta, please send an email with your name, company name, phone number, App concept, and provide the email address you used to register for ePN. Once we open the ePN Mobile App beta to the public, we’ll send you an email.

 

Ivanka

(28 of 39)
Re: ePN Mobile Has Arrived -- please use this thread for questions
Sep 18, 2011 12:53 AM

Wow, that's a crazy amount of money, more for a corporate entity than a single person working out of his/her home trying to make a decent epc while on the epc roller coaster. I don't even know how epn can even suggest that.

 

 

Quite reasonable for corporations starting from scratch with no in-house skills though. It's always a red flag when canned versions have no pricing posted.

 

Here's a free but limited edition for website development:

http://www.netbiscuits.com/developer-edition

 

I haven't tried it, but I'm leaning toward jQuery mobile for some consistency with jQuery.

 

I've used the eBay Android App and it is very good. I'm not as thrilled with the eBay mobileweb version, but it does the job.

 

 

 

 

(27 of 39)
Re: ePN Mobile Has Arrived -- please use this thread for questions
Sep 17, 2011 08:53 AM

Dear thisismyepnid,

 

Here are the answers to your questions.  Thanks for your patience!

 

Are the Earnings and EPC for mobile traffic calculated as part of the overall calculation for their respective campaigns? Or are the mobile numbers calculated separately, such that they can end up in a low click pool if we send a very small number of mobile users?  Earnings and EPC are calculated as part of the overall calculation for their respective campaigns.  Mobile is not calculated separately.

 

Also, for comparison and evaluation purposes, can you give us any clue as to what percentage of eBay sales are purchased via mobile devices? I'm curious as to how my numbers stack up against sitewide numbers.  You can find more information about our mobile performance at mobile.ebay.com.  Here are some stats that we report publically http://mobile.ebay.com/wp-content/themes/platformpro/downloads/eBay_Mobile_FastFacts.pdf.

 

Oh, and a third question: Do mobile purchases have about the same rates for buyer returns, cancellations, unpaid items & other disputes as classic purchases? Do you see any higher rates on disputes for mobile purchases?  Great questions.  However, we don’t report these stats at this time.

 

 

Ivanka

(26 of 39)
Re: ePN Mobile Has Arrived -- please use this thread for questions
Sep 17, 2011 08:50 AM

Dear Netzone-Services,

 

Here's the short and sweet answer: you can validate domains in advance of putting ePN affiliate codes on the page.  Let me know if you need more info.

 

Ivanka

(25 of 39)
Re: ePN Mobile Has Arrived -- please use this thread for questions
Sep 17, 2011 08:45 AM

Dear danbriapps,


My apologies for taking so long to get back to you.  We track the same for mobile traffic as we do for classic traffic.  In other words, the cookie settings for eBay Motors on the PC is the same as that on a mobile device.


I hope that helps!


Ivanka

(24 of 39)
Re: ePN Mobile Has Arrived -- please use this thread for questions
Sep 17, 2011 12:05 AM

Thanks again Helios825.  I only brought it up in this thread because the announcement mentioned in the OP spoke of the 7-day cookie.  My ePN account manager is out on vacation until the end of the month so I thought I'd ask here.

 

Oh, and I knew you weren't a paid employee... let's just call it a failed attempt at sarcasm due to sleep deprivation.

 

I'm an old timer/fart as well... been doin' this since the CJ days.  I think I've just been slacking on keeping up with ePN matters lately.  I've made a ton with ePN but the more my revenue drops (without an easy way to figure out why), the more I focus on my "better paying gigs."

 

Consider me a member of the "about had it" club.

(23 of 39)
Re: ePN Mobile Has Arrived -- please use this thread for questions
Sep 16, 2011 10:47 PM

...Thanks for taking the time to respond - even though, FAIK you are not on the eBay payroll. I would think it would have been simple for a pink to come on and say, "No that's not true... here's a link to the policy regarding this."...

 

Nope, am not on eBay payroll any more than any of the 100K ePN affiliates out there/here.

 

Actually, pink presence here on the boards has thankfully increased since ePN Mobile came onto the scene, so I'm grateful for that. They might've glossed over the 30-day cookie questions since they're focusing this thread on Mobile -- or, more likely, they knew one of us old-timers/farts would chime in to help suss things out. For ePN features/functions/issues that are well documented or previously discussed, usually a fellow affiliate here is soon to jump in and help clarify things.

 



[Some Handy Aggregated Reference Info for ePN Affiliates and eBay Developers]

(22 of 39)
Re: ePN Mobile Has Arrived -- please use this thread for questions
Sep 16, 2011 06:04 PM

And need I point out that pricing was in a 2007 post, so the pricing there may even have gone up. Could have gone down, but what would a hundred dollar drop difference make when the starting price for the lowest entry package, 4 years ago was quoted at $649 US?

 

I would guess a very small portion of affiliates could test this system out, as they would consistently have to be earners way above that to take on that monthly cost to test if that platform is even any good, or makes a difference for more clicks/bids to justify the expense.

(21 of 39)
Re: ePN Mobile Has Arrived -- please use this thread for questions
Sep 16, 2011 05:57 PM

I've spent 30 minutes looking over the netbiscuits offer and have found a lot of information EXCEPT how much after it is no longer free.

 

That's usually a red flag that it is an outrageous price, and webjustice has supplied us with a direct link to show it is true: basic price at 649 US$/ 499 € per month---wow, more than paying for 3 dedicated servers a month.

 

I always try to find the least cost effective solution to anything online: register domains with a promo code, buy hosting with any promo codes to have the lowest monthly fee, and don't overbuy hosting before my bandwidth justifies it. The reason being so the more I keep my costs down, the more profit goes into my pocket.

 

In the early days when I ran my own merchant sites, I quickly saw how ppc could eat up your profits so that in a way you became nothing more than work slaves for adwords; I learned to do with less expenses to make more.

 

The lowest price above also is just for 100,000 impressions; wow, so it can get even higher. So not an average affiliate's smart move. Does this mean ebay may eventually buy netbiscuits? Who knows, but it doesn't make any sense to me for this extravangantly priced medium to be dangled before affiliates. Imagine the rude surprise many would make upon taking a gamble for the 'free trial' only to learn of the incredible costs per month that is more than leasing a luxury car per month.

(20 of 39)
Re: ePN Mobile Has Arrived -- please use this thread for questions
Sep 16, 2011 05:49 PM

 

Wow, that's a crazy amount of money, more for a corporate entity than a single person working out of his/her home trying to make a decent epc while on the epc roller coaster. I don't even know how epn can even suggest that.

 

Not having even seen the cost, my thought was if I want to make my sites mobile friendly, to use any of the free templates out there for converting your site to mobile traffic, and then making a subfolder of my site just for mobile visitors.

 

But right now the traffic I am getting doesn't justify any kind of work, free or otherwise. I contemplated this before with adsense, and could not justify the work, as mobile users still come to my regular html pages and manage to navigate around them okay.

(19 of 39)
Re: ePN Mobile Has Arrived -- please use this thread for questions
Sep 16, 2011 01:51 PM
(18 of 39)
Re: ePN Mobile Has Arrived -- please use this thread for questions
Sep 16, 2011 10:42 AM

I've spent 30 minutes looking over the netbiscuits offer and have found a lot of information EXCEPT how much after it is no longer free. Can anyone point me to that information without actually having to sign up for it?

(17 of 39)
Re: ePN Mobile Has Arrived -- please use this thread for questions
Sep 16, 2011 08:23 AM
(16 of 39)
Re: ePN Mobile Has Arrived -- please use this thread for questions
Sep 16, 2011 06:52 AM

Arggg.  I tried finding where I *thought* I originally read that and now all I am finding is what you say.  Soooo... either I misread/misinterpreted something... or... it was a matter of wishful thinking.

 

My apologies for adding to the already ridiculous amount of confusion regarding all things ePN.

 

Thanks for taking the time to respond - even though, FAIK you are not on the eBay payroll. I would think it would have been simple for a pink to come on and say, "No that's not true... here's a link to the policy regarding this."  That would have been WAY better than passing up my post completely.

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